What is the electronic cigarette?
Imagine a cigarette that can satisfy even the heaviest smokers’ needs and desires, but eliminates the harmful tobacco, tar, carbon monoxide, ash, toxic chemicals, cancer-causing agents, and smell found in regular cigarettes. Sound like a dream come true? A healthy alternative to smoking?
And now it’s a reality: Smoking has gone high-tech with the introduction of electronic cigarettes, and this new technology is revolutionizing the tobacco industry and enhancing the lives of millions of smokers around the globe.
Electronic cigarettes look, feel and taste exactly like a traditional cigarette. With their slim brown and white profile and glowing amber tip, they can be difficult to distinguish from other cigarettes. They deliver the same nicotine rush that smokers crave. They even produce the same white-grey smoke that people have come to identify with smoking. Yet electronic cigarettes, or e-cigarettes, are anything but conventional.
E-cigarettes are actually state-of-the-art devices that provide smokers with the smoking experience, but without many of the harmful side effects. They are comprised of three main components: a nicotine cartridge, an atomizer, and a tiny computer microchip that is attached to a lithium battery. The “cigarette” is activated when the smoker inhales and triggers the microchip. No flame is needed and there is no combustion, thereby eliminating all combustible by-products such as ash, smoke, and carbon monoxide.
How do electronic cigarettes exactly work?
From a smoker’s point of view, e-cigarettes operate just like a traditional cigarette. They inhale, taking a drag on the cigarette, and get a hit of nicotine. Upon exhaling, they release smoke into the surrounding air. The process, on the outside, is exactly the same. This is, in part, why smokers of traditional cigarettes can so easily make the switch to e-cigarettes. There is virtually no difference in the behaviors of a traditional smoker and an e-smoker.
However the internal process couldn’t be more different – and this is what makes electronic cigarettes so revolutionary.
When an e-smoker inhales through the electronic cigarette, the air flow is detected by a small sensor on a computer microchip. This sensor signals a heating element inside the chamber to vaporize a liquid nicotine solution that is stored in the cartridge of the cigarette. This vapor is inhaled by the smoker, delivering the desired nicotine “hit” to the smoker’s lungs. At the same time, an LED light at the end of the cigarette lights up, simulating the glowing ember of a standard cigarette.
When the e-smoker exhales, they release some of the water vapor produced by the atomizer. This looks nearly identical to the white-grey smoke produced by traditional cigarettes yet contains none of the harmful by-products found in traditional cigarette smoke. In addition, e-cigarette smoke contains no odor.
In contrast to traditional cigarettes, which are thrown away after a single use, the nicotine cartridges of electronic cigarettes are reusable. They can be used again and again until they are depleted. Once the nicotine liquid has been used up, the cartridge can be replaced with a new cartridge or refilled by the user. The cartridges come in a variety of different nicotine levels including nicotine-free, low nicotine, medium nicotine, and high nicotine level cartridges. They also come in a wide range of flavors including the traditional standards: tobacco flavor and mint (menthol). E-smokers looking for a little variety can enjoy such flavors as apple, cherry, strawberry, vanilla, chocolate, and coffee.
The rechargeable battery utilized to operate the e-cigarette is embedded inside the device. This makes electronic cigarettes quick and easy to recharge. When the internal battery runs low on power, the e-smoker simply connects the device to the included battery charger for a few hours. It’s as easy as charging your mobile phone!

How are electronic cigarettes different from standard tobacco-based cigarettes?
What are the advantages of the electronic cigarette?
Doctors have long been convinced of the dangers that real, traditional cigarettes pose for your health. The by-products of cigarettes have been proven to cause massive health problems, including chronic bronchitis, emphysema, heart attacks, strokes, and cancer. In fact, it is estimated that cigarettes are the cause of death in over 30% of cancer cases. The Center for Disease Control in the United States (CDC) has estimated that adult male smokers shortened their lifespan by 13.2 years and female smokers lost 14.5 years of life because of smoking.
How do electronic cigarettes compare to standard tobacco products?
First off, electronic cigarettes are:
- Tar-FREE
- Carcinogen-FREE
- Toxin-FREE
- Tobacco-FREE
- Ash-FREE
- NON-Flammable
Our electronic cigarettes contain NONE of the harmful substances found in traditional cigarettes. Did you know that more than 4,000 different chemicals have been found in regular cigarettes and the resulting smoke they produce? Among these are more than 60 chemicals that are known to cause cancer (carcinogens).
By contrast, our electronic cigarette contains only water, glycerin from plants, and common food flavorings. Smoking our electronic cigarettes allows smokers to completely eliminate all of the harmful substances found in regular cigarettes. Because of this, our e-cigarettes are immeasurably better for your health, and the health of the people around you.
| Conventional Cigarettes | Electronic Cigarettes | |
|---|---|---|
| Includes Carcinogens: | More than 40! | Absolutely None! |
| Includes Toxins: | More than 4.000! | Absolutely None! |
| Includes Carbon Monoxide: | YES | NO! |
| Includes Nicotine: | YES | Varies (based on your cartridge choice) | Includes TAR: | YES | Absolutely NOT! |
| Restricted in public spaces, restaurants, bars etc: | YES | NO! Can be smoked anywhere! | Produces passive (secondhand) smoke: | YES | NO - its 100% safe for you and the people around you |
| Economical Cost: | HUGE | Minimal - Save up to 90% of your money |
Electronic cigarettes are also:
- Odor-FREE
- Eco-friendly
Because electronic cigarettes release only water vapor, which looks like smoke but is actually just a water mist, they do not carry the malodor and dangerous by-products of traditional cigarettes. This also makes them highly eco-friendly, since the only by-product an e-smoker produces is water.
It is for this reason that our electronic cigarettes can be smoked anywhere. YES, you read that right – anywhere!
Traditional cigarettes have been banned from many venues including restaurants, bars, airports, classrooms, and many workplaces. This is due to the health risks that regular cigarettes pose to the public. When you smoke a traditional cigarette, you exhale dangerous secondhand smoke into the air that can harm anyone around you who may breathe it in. Your smoke is not only dangerous for you – it can even cause health problems in non-smokers.
However, this problem is completely eliminated when you smoke an electronic cigarette. Since electronic cigarettes do not produce secondhand smoke, they are completely safe around smokers and non-smokers alike. Our electronic cigarettes produce only water vapor, similar to the steamy mist you inhale while taking a shower. This makes them safe to use in all public and private areas.
Electronic cigarettes are safe to use in places where traditional smoking has been banned!Electronic cigarettes are also:
- Economical
- Waste reducing
Electronic cigarettes can save you a substantial amount of money in the long run. Consider the rising costs of traditional cigarettes. Increasing taxes in the United States have pushed the average price of a single pack of cigarettes (20 cigarettes) over $6 a pack. Even worse, some cities are charging smokers as much as $9 a pack! For a smoker who goes through a pack a day, this equates to a cost of $2190 - $3285 a year!
By contrast, an electronic cigarette smoker needs only to buy the initial starter kit and the subsequent cartridge refills. Refill cartridges come in lots of 10 cartridges, which are the equivalent of a pack each (10 cigarette packs in total). These will cost you just $10, so you are getting the equivalent of 10 packs of cigarettes for $1 each. An e-smoker will spend about $500 a year, a huge savings over traditional cigarettes. And that doesn’t even include the cost of lighters, which you won’t need since e-cigarettes are flameless.
Switching to our electronic cigarette will save you $4-7 for EACH pack of cigarettes you consume. A smoker who consumes a pack a day will save an estimated $1690-$2785 a year just by performing the switch!Plus since you won’t be throwing away endless cigarette butts, cigarette packaging, and empty lighters, you are reducing the waste you are producing and decreasing your negative impact on the environment.
Finally, electronic cigarettes match the smoking experience delivered by traditional cigarettes. Long-terms smokers often find that they not only crave the nicotine rush that smoking provides, but that they also enjoy the behavioral rituals and social experience that smoking offers.
Electronic cigarettes meet these needs by:
- Delivering nicotine to the smoker, in the level and amount desired
- Holding the actual cigarette (an e-cigarette looks and feels just like a regular cigarette)
- Inhaling (e-smokers inhale to activate the nicotine vapor, just as they inhale on a regular cigarette)
- Exhaling smoke (e-smokers produce a water vapor that looks exactly like real smoke, only it is completely safe and free of all harmful smoking by-products)
IF you are a smoker or somebody you care for has adopted this self-destructive habit, then you need to take immediate action! Smoking KILLS. Switch from conventional, cancer-causing cigarettes to the healthy alternative - the electronic cigarette. Act now and change your life forever!

